Vital Body is an importer of health care products. Nasivent comes from Germany, and the client wanted to keep the European design of the packaging. Our job was a different one: the structure.
The original die-cut allowed someone to take the product out without opening the seal. In Europe that is unthinkable, but in Brazil it is a real risk, and a health product that can be opened and closed without leaving a trace loses the consumer’s trust.
We developed a new die-cut in which the product can only be removed by breaking the seal. The European design stayed as it was, and the packaging now meets a requirement of the Brazilian market.
